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SBIClerk2009ES Related Question Answers
176. Telemarketing involves____
good communication skills high level of motivation door-to-door campaigns event management All of these
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177. Online Marketing is_____
same as face-to-face marketing easier than traditional marketing boring as customer are not visible Voluminous task None of these
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178. A Mission Statement is_____
same as a vision statement same as targets part of the marketing plan All of these None of these
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179. A set of instructions telling the computer what to do is called____
mentor instructor compiler program None of these
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180. Market Research is required for_____
deciding sales volume deciding production levels deciding marketing strategies deciding sales team numbers All of these
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181. Market segmentation means ____
dividing the sales team into small groups dividing the marketing process into small steps dividing the territory into small areas dividing the targets groups into homogeneous groups All of these
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182. Market segmentation is required_____
for avoiding cold calls to increase production for territory allocation for focused marketing for increasing profits
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183. Softcopy is the intangible output so then what is hard copy ?
The physical parts of the computer The printed parts of the computer The printed output The physical output devices None of these
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184. Motivation for sales person can be achieved through____
high success rate of conversions better sales incentives continuous training and updation of knowledge support from operation staff All of these
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185. Marketing of Education Loans can be doner by ?
approaching eligible students approaching the parents approaching colleges having tie-ups with Educational Institutes All of these
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186. Diversification is useful for____
attaching more customers retaining existing customers increasing sales volume All of these None of these
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187. Diversification means___
dividing the market into small segments dividing energy of the sales person marketing of diverse products All of these None of these
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188. One of the following is not a function of Retail Banking ____
Accepting fixed deposits Giving Home loans Giving Education Loans Joint ventures None of these
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189. The target group for Fixed Deposits is____
all individuals all corporates NRI’s Government bodies All of these
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190. Data mining means__
same as database same as data warehouse market survey analyzing the data on customers None of these
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191. Customer database is____
useful for lead generation useful for cross selling useful for CRM useful for customization of products All of these
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192. Data warehouse is____
a godown a shop selling computers a showroom a system where data of customers is stored None of these
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193. Retail Banking means_____
Retail shopkeepers Bank financing to Retail Traders Same as Universal Banking Giving loans to corporates Giving consumer loans to various public
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194. Education Loans can be more effectively canvassed by ____
Door-to-door campaigns E-mail contacts Diversification tie-up with colleges All of these
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